Position Summary: The Social Media Manager is part of the Corporate Communications team, and a key public interface role for PEOPLExpress. This role is responsible for conceptualizing, creating, executing, measuring and evaluating social media and other digital interactive programs for PEOPLExpress marketing and events.

Essential Functions: •Owns, manages and maintains PEOPLExpress public social media channels, including Facebook, Twitter, YouTube, TripAdvisor, and others as adopted; •Owns mobile interactive maintenance and execution, including airport mobile commerce, Foursquare and others as adopted; •Maintains a high level of engagement at all times, with all social channels; •Leverages and coordinates all channels in support of PEOPLExpress marketing programs, ensuring integrated messaging, consistent branding in social media programs and campaigns; •Assures adherence to all DOT requirements specific to airlines as well as general business, in the context of digital interactive communications and commerce; •Ensures appropriate public interaction to promptly acknowledge feedback and address complaints; •Oversees execution of social marketing campaigns including administration of coupons and promotional codes; •Provides detailed analysis, monitoring, tracking and reporting on the performance of interactive channels; •Researches industry best practices for existing and emerging trends in social media and makes recommendations for application to marketing programs; •Monitors competitors’ social media activity and reports significant items

Essential Qualifications: •Bachelor’s degree in Marketing, Communications or related field preferred; •2 to 3 years professional social media work experience, including demonstrated success using social media to grow a consumer brand •2 to 3 years’ experience in a direct customer-facing service role (retail, restaurant, bank, etc.) •Knowledge of Facebook, Twitter, Foursquare and YouTube platforms; integration of tools and third-party applications; •Advanced knowledge of techniques to leverage social networking sites, tools, plugins, video & photo sharing sites, etc. •Demonstrated knowledge and experience of web graphic design programs, multimedia programs, and HTML •Project management and analytical skills to administer all aspects of a project and initiate program activities independently •Exceptional communication and interpersonal skills, including highly diplomatic problem-solving abilities; •Expertise and interest in business travel and travel economics; •Ability to close sales in a professional and effective manner; •Travel approximately 50% during initial 6 months.

Work Environment This is a cross-utilized role within an innovative airline that ensures all employees are personally connected with our customers. 70% of time will be allocated to the Social Media Manager role. 30% of time will be allocated to customer-facing positions including airport and inflight duties for which full training will be provided. General office, airport stations, and inflight environment. Adaptive consideration will be given to applicants with physical handicaps.

Compensation •Base salary commensurate with experience. •Company stock ownership will be required, with profit-sharing an important portion of compensation. •A standard benefits package inclusive of a medical package and flight benefits will be provided.